El rótulo en bucle era idea mía y era peor que las tarjetas que sustituía. Medido contra el tono bloqueado de la marca —«seguridad + cercanía», «simple, directo, limpio»— un marquee es lo contrario de los tres: arrastra la asociación con banner de rebajas y teletipo. Y cortaba cada frase por los dos bordes, así que ninguna llegaba entera. Ahora entran de una en una al bajar y se quedan. El peso lo da el montón, no el recorrido: cada una cae con una sangría distinta —irregular a propósito, una regular se lee como lista y una irregular como cuatro voces en la misma habitación— y al llegar la cuarta el lector las ve todas juntas. Debajo, el remate alineado a la izquierda y quieto. Se acabó la duplicación: el bucle necesitaba pintar cada frase cuatro veces y esconder tres de los lectores de pantalla. Una frase, una vez. Co-Authored-By: Claude Opus 5 <noreply@anthropic.com>
65 lines
3.5 KiB
TypeScript
65 lines
3.5 KiB
TypeScript
'use client';
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import { motion } from 'framer-motion';
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import { Container } from '@/components/primitives/Container';
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import { IlustracionNudo } from '@/components/primitives/IlustracionNudo';
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import { dolores } from '@/lib/content';
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import { fadeInUp, staggerContainer, viewportOnce, usePrefersReducedMotion, motionProps } from '@/lib/motion';
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// The four quotes are the client's own words, from slide 3 of the dueña's deck.
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//
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// They were four tidy cards, which was the opposite of what they describe; then
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// they were a marquee, which was worse — a loop belongs to a sale banner, and
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// the brand's locked tone is "seguridad + cercanía", "simple, directo, limpio".
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// It also sliced every sentence at both edges, so none was ever fully framed.
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//
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// Now they arrive one at a time as the reader comes down and they stay. What
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// carries the weight is the pile, not the travel: each one lands further in or
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// further out than the last, the way overheard sentences do, and by the fourth
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// the reader is looking at everything at once. Then the resolution, flush left
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// and gold, with nothing moving.
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// Deliberately not a staircase. A regular indent reads as a list; an irregular
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// one reads as four separate voices that happen to be in the same room.
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const SANGRIAS = ['md:ml-0', 'md:ml-[14%]', 'md:ml-[5%]', 'md:ml-[21%]'];
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export function Dolores() {
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const reduced = usePrefersReducedMotion();
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return (
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<section className="bg-white relative overflow-hidden">
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{/* Smaller and a touch stronger than it was: sprawling at 8% across the
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whole title it read as a smudge over the headline rather than as a
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knot. Stays centred. */}
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<IlustracionNudo className="pointer-events-none select-none absolute top-0 left-1/2 -translate-x-1/2 w-56 md:w-80 text-azul-profundo/[0.11]" />
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<Container className="relative py-16 md:py-24">
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<motion.p variants={fadeInUp} initial="hidden" whileInView="visible" viewport={viewportOnce} {...motionProps(reduced)}
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className="text-xs tracking-[0.3em] uppercase font-black text-dorado">{dolores.eyebrow}</motion.p>
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<motion.h2 variants={fadeInUp} initial="hidden" whileInView="visible" viewport={viewportOnce} {...motionProps(reduced)}
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className="mt-4 font-sans font-black text-seccion text-azul-profundo max-w-3xl">{dolores.title}</motion.h2>
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<motion.ul variants={staggerContainer} initial="hidden" whileInView="visible" viewport={viewportOnce} {...motionProps(reduced)}
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className="mt-14 flex flex-col gap-9 md:gap-12 list-none p-0">
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{dolores.quotes.map((quote, i) => (
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<motion.li key={quote} variants={fadeInUp} className={`max-w-3xl ${SANGRIAS[i]}`}>
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<blockquote className="font-sans italic font-bold leading-snug text-azul-profundo text-2xl md:text-4xl lg:text-[2.6rem]">
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<span className="not-italic text-dorado">“</span>
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{quote}
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<span className="not-italic text-dorado">”</span>
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</blockquote>
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</motion.li>
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))}
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</motion.ul>
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{/* Flush left and still, against four sentences that are not. */}
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<motion.p variants={fadeInUp} initial="hidden" whileInView="visible" viewport={viewportOnce} {...motionProps(reduced)}
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className="mt-16 md:mt-20 font-sans font-black text-ancla text-azul-profundo max-w-4xl">
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{dolores.remate.before}{' '}
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<span className="text-dorado">{dolores.remate.accent}</span>
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</motion.p>
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</Container>
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</section>
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);
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}
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