diff --git a/components/sections/Hero.tsx b/components/sections/Hero.tsx
index 9a863f1..081617c 100644
--- a/components/sections/Hero.tsx
+++ b/components/sections/Hero.tsx
@@ -5,10 +5,9 @@ import { Wordmark } from '@/components/primitives/Wordmark';
 import { CTA } from '@/components/primitives/CTA';
 import { Container } from '@/components/primitives/Container';
 import { FondoPuntos } from '@/components/primitives/FondoPuntos';
-import { Carrusel } from '@/components/primitives/Carrusel';
+import { SecuenciaClaridad } from '@/components/primitives/SecuenciaClaridad';
 import { TextoDesenfoque } from '@/components/primitives/TextoDesenfoque';
-import { TarjetaSpotlight } from '@/components/primitives/TarjetaSpotlight';
-import { hero, dolores } from '@/lib/content';
+import { hero } from '@/lib/content';
 import { fadeInUp, staggerContainer, usePrefersReducedMotion, motionProps } from '@/lib/motion';
 
 type Variant = 'hormozi' | 'editorial';
@@ -25,7 +24,7 @@ export function Hero({ variant = 'editorial' }: { variant?: Variant }) {
   return (
     <section className="bg-white relative overflow-hidden">
       <FondoPuntos className="top-24 -right-16 w-72 md:w-[28rem] text-azul-profundo/10" interactivo />
-      <FondoPuntos className="bottom-16 -left-20 w-64 md:w-96 text-dorado/20" distance={28} rows={2} interactivo />
+      <FondoPuntos className="bottom-16 -left-20 w-64 md:w-96 text-dorado/20" distance={28} rows={2} />
       <Container className="relative min-h-[88vh] flex items-center py-24">
         <div className="grid gap-14 lg:grid-cols-[1.1fr_0.9fr] lg:items-center w-full">
           <motion.div variants={staggerContainer} initial="hidden" animate="visible" {...motionProps(reduced)}
@@ -50,22 +49,11 @@ export function Hero({ variant = 'editorial' }: { variant?: Variant }) {
               <CTA href="#mecanismo" label={hero.ctaSecundario} variant="ghost" className="md:whitespace-nowrap" />
             </motion.div>
           </motion.div>
-          {/* Rota las frases textuales de `dolores` — quien llega al hero se ve
-              reflejado antes de haber bajado a leer la sección completa. */}
+          {/* Complejidad → Enfoque, sin resolver: el hero plantea la tensión y
+              FraseAncla la paga resolviendo en el ≡. */}
           <motion.div variants={fadeInUp} initial="hidden" animate="visible" {...motionProps(reduced)}
             className="hidden lg:block min-w-0">
-            <Carrusel
-              ariaLabel="Lo que sienten nuestros clientes"
-              autoplayMs={4500}
-              slides={dolores.quotes.map((quote) => (
-                <TarjetaSpotlight key={quote} className="rounded-2xl border border-azul-profundo/10 bg-white shadow-xl shadow-azul-profundo/5 p-8 lg:p-10 min-h-[15rem] flex flex-col justify-center">
-                  <p className="text-xs uppercase tracking-[0.3em] font-semibold text-dorado">lo que escuchamos</p>
-                  <blockquote className="mt-4 font-sans italic text-xl lg:text-2xl leading-snug text-azul-profundo">
-                    <span className="text-dorado not-italic">&ldquo;</span>{quote}<span className="text-dorado not-italic">&rdquo;</span>
-                  </blockquote>
-                </TarjetaSpotlight>
-              ))}
-            />
+            <SecuenciaClaridad variant="hero" className="w-full max-w-md mx-auto text-azul-profundo" />
           </motion.div>
         </div>
       </Container>
diff --git a/components/sections/__tests__/Hero.test.tsx b/components/sections/__tests__/Hero.test.tsx
index 72c12c5..d203f84 100644
--- a/components/sections/__tests__/Hero.test.tsx
+++ b/components/sections/__tests__/Hero.test.tsx
@@ -25,9 +25,16 @@ describe('<Hero />', () => {
     const { container } = render(<Hero variant="editorial" />);
     expect(container.textContent).not.toMatch(/cupos|cohorte|generación fundadora/i);
   });
-  it('mirrors the client\'s own words back in a rotating carousel', () => {
-    render(<Hero variant="editorial" />);
-    expect(screen.getByRole('group', { name: /lo que sienten nuestros clientes/i })).toBeInTheDocument();
-    expect(screen.getByText(/Trabajo más y gano casi lo mismo/i)).toBeInTheDocument();
+  it('does not pre-empt the Dolores section with its own copy', () => {
+    const { container } = render(<Hero variant="editorial" />);
+    // The hero used to rotate the same four quotes that Dolores renders in
+    // full further down. Duplicating them spent the emotional beat early and
+    // competed with the headline.
+    expect(container.textContent).not.toMatch(/Trabajo más y gano casi lo mismo/i);
+  });
+
+  it('carries the brand metaphor as its visual anchor', () => {
+    const { container } = render(<Hero variant="editorial" />);
+    expect(container.querySelectorAll('svg').length).toBeGreaterThan(0);
   });
 });